Home

QR codes now mean that school yearbooks no longer need to be mere static pages. Yearbooks can be dynamic and interactive capsules that capture the entire story of the school year.

Yearbook Unlimited is here to help yearbook staffs take advantage of this opportunity to expand the coverage in their annual publications and add excitement and yet another dimension to a well-loved tradition.

By including QR codes in their yearbooks, yearbook staffs can give their readers videos, photo galleries, audio, and more, all straight from the pages of the yearbook.

Advertisements

Background

WE MAKE USING QR CODES EASY

The fundamental problem in implementing 2D QR codes into any medium, especially yearbook, is two-fold:

1) Can you be sure the content properly displays on the devices that access it?

iPhone, Android, Windows Phone 7, Mac, Windows… how can you be sure  your content will display properly on ALL of these devices?  On top of that, how can you be sure that a person with a weak signal and a person with a strong signal are both able to enjoy your content?

Just because you throw something up on the web and create a link to it with a QR code does not mean it will necessarily work for all of your yearbook’s readers. That’s where our expertise comes in.

Yearbook Unlimited has the ability to take your content and process it for delivery to multiple devices. We also have the ability to deliver that content to devices with full wi-fi connections as well as to those with much weaker cell signals.

2) Will the content be accessible well into the future?

The other hurdle yearbook advisers must leap is the issue of permanence.  Yearbook advisers have a problem that most publishers of QR codes don’t have to face: yearbooks are intended to last a lifetime (and longer).

If you throw a video on your website today, who’s going to assure that your content will be valid 10, 20, 50 years from now? Remember the QR code is just like a link on a webpage. If the path to your content changes or if the place the content is stored shuts off the lights, your code will no longer work.

It is our commitment at Yearbook Unlimited to maintain all of your codes in perpetuity. We have the ability to keep all your content valid well into the future.

3)Have other questions or concerns?


We may have already addressed them. Check out our FAQ section next.

Advertisements

FAQ’s

  • What is a QR code?

Simply put, a QR code is the printed  equivalent of a link on a webpage. By scanning a code with an autofocusing camera on your phone or computer with the appropriate free software or app, the code will reveal whatever it is linked to. It could be a video, slide show, audio track, webpage, text, or more. It’s a digital shortcut to additional information.

What software do you recommend?

Given the rapid changes in technology, we hesitate to recommend any particular device or software. We suggest each user find what works best for him or herself on his or her particular device. However, as a starting point, we feel comfortable in recommending the following applications:

Phones:

i-nimga — probably the most widespread reader worldwide

Scanlife — comes pre-installed on many phones

Qrafter — a new one that has interesting features

Computers:

QRreader — only computer reader we’ve tried; works well

However, you have to have Adobe AIR installed (free): http://get.adobe.com/air/

  • How do I sign up?

Currently, there are two ways to sign up for our service. First, we encourage you to discuss this opportunity with your yearbook rep. It is likely that your rep already has all the information that you need to join us; however, if your rep is not yet been in contact with us, we encourage you to give him or her our contact information.

If you prefer not to work through your yearbook rep, please contact us directly. Our complete contact information is, of course, available on this website, but the quickest way is to simply send us an e-mail at info@yearbookunlimited.com. We will assist you right away.

  • How much does it cost?

The annual cost of your subscription to Yearbook Unlimited’s QR code service is only $1750. However, we encourage you to discuss this opportunity with your yearbook rep who will likely be able to provide you with our service at an even lower rate. We work out special rates with yearbook representatives who partner with us. If your rep has not yet established a relationship with us have him or her contact us at info@yearbookunlimited.com

The annual subscription price guarantees maintenance of codes from previous years as well as providing new codes for the coming year. Schools choosing to end a subscription will incur no further costs.

  • How long does the content last?

We guarantee that your codes and their content will remain viable for a lifetime.

  • How large/small do I have to print the codes?

As  a general rule,the more complex the code the larger the image should be printed to make it easier for the code reader to decipher the code. At Yearbook Unlimited,

we take that into consideration in the creation of the code, providing you with codes that can be printed as small as 1 inch square; however, we recommend allotting space for a 2 inch square just to be safe.

  • How do I get the codes?

Upon receipt of payment, Yearbook Unlimited will provide all of your codes for the coming year so that you might place them in your book long before creating the content to which it will be associated.  This will give you the peace of mind in knowing that you will be able to have your codes to place on your pages without having to have the content already prepared.

  • Can I do this on my own without using your service?

Absolutely. In fact, will be happy to provide you advice if you choose to undertake that task, but before you head down that road, you need to know that it’s not as easy as it looks.  Really what we provide is  excellent customer service based around our experience and expertise. We are here to make it easy for you to create a more dynamic and interactive Yearbook without having to understand how to process content and deliver it efficiently to multiple devices with various connection speeds. There is more involved than posting a video on some website and generating a code.

On top of that, while we hope you stay in the yearbook business a long time, who will be around to assure that the content you created today will be viable decades from now. You? Our job is to make it easy for you to complete the job today and be able to walk away sometime in the future secure with the knowledge that your creation will last a lifetime.

Most importantly, with our service your content is secure. Students will not “discover” it before your book ships. Most staffs don’t reveal the cover or pages prior to the book’s unveiling. With Yearbook Unlimited, you can rest assured your content will not be stumbled upon ahead of time, spoiling your unveiling.

  • When do you need the content?

We will accept and begin processing content at any point at which you upload it to our servers; however, the deadline to receive all content is 3 weeks before you want the code to become active.  This will give us time to process the content for delivery, post it, and make it available for proofing.  You will be able to test all of your codes prior to your yearbook being distributed so you can be confident all is ready to go.

  • How do I get the content to you?

There are many ways to get content to us. Traditional methods of delivery, such as cd/dvd, flash drives, etc., can be mailed to us; however, simply uploading the content to our servers is our suggested method. Content can be uploaded here.

  • What types of content can I send you?

The bottom line is you can send us any content that is a completed file.  We will make sure that it works.  Whatever file type you provide for your audio, video, images… whatever; if it works for you, it will work for us.

We do request, however, that the content be a complete file that works as you expect it to and that you have tested and confirmed yourself on two computers.

  • What if I don’t have a video camera?

Video adds an exciting dimension to the experience, but our experience has shown us that you don’t need the latest, greatest camcorder to include video. A FLIP camera or even cell phone cameras can do the job. Ultimately, your students just want to see and be able to remember not only the special events, but even other seemingly mundane moments from their past. Your videos do not have to be glamorous Hollywood productions. Whatever tool you use to provide them a glimpse into the past, in the end, your students will enjoy and appreciate.

Ultimately, you do not need video to make your yearbook more exciting, especially when you likely have a wealth of photos most people never get to see. It is easy enough to turn your photos into slideshows. So, don’t feel limited by this.

  • Do you edit the video?

That is not an option we offer at this time.

In the end, no one can edit the video with the same personal touch as you and your staff. With that in mind, we recommend the following helpful resources:

Windows Movie Maker — Microsoft’s How-To Center for Movie Maker

iMovie (Macintosh) — Apple’s own tutorial on using iMovie

  • Will you turn our photos into a slide show?

Absolutely, we are happy to do this for you. This is not included in your subscription price and incurs an additional charge, of course. In addition, your images must be provided to us at least six weeks ahead of your code activation date, but it is a task we are happy to help you with. For complete details, contact us at info@yearbookunlimited.com.

  • What about music? Are there any copyright issues?

Music truly adds to the video and slideshow experience. There are copyright laws to protect the artists which must be honored. It is the responsibility of the school to secure the proper rights to all protected content they choose to use, as is outlined in the customer agreement signed by the school when their subscription with Yearbook Unlimited was formalized. Yearbook Unlimited assumes all content the school chooses to publish meets the requirements of the law. One alternative to copyrighted music that really makes a lot of sense is to request school and/or student bands provide their own music.  Using student-created music really rounds out the experience in a way that is unique to your school.

  • Is this a lot of work for me and my staff?

Not at all. You are in charge from the beginning. You will know from the day you finalize your ladder what content you will want to include to enrich your yearbook. We will provide you with your QR codes shortly after your subscription with Yearbook Unlimited is established. At that point, adding them to your corresponding pages is no different than adding any other image. As for the content, it has been our experience that creating videos and slideshows is something that students really seem to enjoy. It is only as demanding as you make it. Have fun with it and find out for yourself how much it adds to your yearbook.

  • Can I use QR codes to get spring sports and other events into the yearbook?

Not only spring sports — how about graduation, even!  As long as you plan accordingly — and we encourage you to plan your placements as you create your ladder — you can include anything you want in your yearbook. The beauty of our system is that you don’t have to have the content created and waiting somewhere online before your codes are created!  We can direct each code to its destination at a later time, enabling us to provide you with your codes from the beginning. Now, if you want it in your book, you can have it.

  • How many codes can I get?

The short answer is: as many as you need. However, the standard package includes 20 QR codes, which we will provide to you as high-res jpeg images, for placement within the yearbook.

In addition, we will provide you with up to 10 additional codes for the purpose of marketing and merchandising. These are codes we have set up in advance so that schools don’t have to waste any of the 20 codes above for marketing purposes.  For example, say you want to teach your students about the codes BEFORE your yearbook comes out. Use a few of these codes to create some curiosity. Post them around school. Let the students see them. Create a commercial to sell your yearbook and we will link one of these marketing codes to it so you don’t exhaust one of your original 20. These additional codes should be considered for one-time, short-lived use.

  • What if I want/need more codes?

If you need more than your original 20, we will be happy to provide them for a nominal fee.

  • Can these codes be used for advertisers/senior ads?

Your codes can be used for whatever you want. We do have schools who have used them to help sell more ads, absolutely. Imagine telling your advertisers that not only will their ad be in the book, but that it can be interactive, sending your readers to their websites or to a video about their company.  Also, think about parent ads: now, you parents can include video, audio, or additional photos in their ads.

The only limit to how you can leverage the power of QR codes is your imagination. We’re here to help you make it possible.

 

Advertisements

Samples

Here are a few examples of QR Codes as some of our clients have used them in their most recent yearbooks. ‘

See them simply added to page layouts, being prominent part of a design, even QR Codes with collages actually inside of them. You can even print codes in colors. They don’t have to print only in black.

These cutting edge yearbook staffs have used codes to broaden the impact of advertising, broaden content and coverage, and engage their readers like never before.

Advertisements

Contact Us

Hi There,
We are looking forward to hearing from you. Please feel free to get in touch via the form below, and we will get back to you as soon as possible.

Yearbook Unlimited
1150 Hungryneck Blvd, Ste 322
Mount Pleasant, SC 29464
(843) 856-1805


Advertisements